Women have voted: this is the best lipstick in the world!

Why it's great: "If you want beautifully hydrated lips and a touch of color, this is a must-have," raves one TotalBeauty.com reader. "Four hours [after applying], a second application still wasn't needed. My lips were as moisturized as if I had just applied Vaseline, and the color had not faded in the slightest," says another reader.

According to a poll among the Totalbeauty.com readers, this is the No.1 lipstick in the world.

Its name: It Cosmetics Vitality Lip Flush 4-in-1 Reviver Lipstick Stain. It costs about $20 on Amazon.com